Lifecycle marketing focuses on engaging with customers throughout their entire buyer’s journey. Increase revenue by converting and retaining more customers.
If you ask us, every ecommerce store needs SMS (or at the very least, should consider SMS). The ways people shop and communicate are changing …
Hiring an email marketing agency is a serious business decision. Whether you should hire an agency ultimately depends on your organization’s needs, budget, and timeline. …
Cancellations and returns are inevitable. Thanks (or no thanks) to online giants like Amazon, it’s become the norm for ecommerce stores to allow people to …
Hundreds of marketing professionals gathered for Digital Summit to learn and share innovative ideas and best practices for the digital world. While there were over …
In Part 1 of our webinar recap with Ingrid Milman Cordy, Senior Director of Web Experience for Nestlé, we discussed the foundation of Nuun and …
Today, consumers prioritize their health and wellness more than ever before, and it shows. As a result, the health and wellness industry has grown to …
When creating an email form, there are two signup choices: single opt-in and double opt-in. This one decision can have a big overall impact on …
The health and wellness industry is serious business. And much of that business is moving online. According to Statista, “in 2021, online health and personal …
Positive reviews are critical for online stores. In fact, according to powerreviews.com, 97% of consumers say that customer reviews influence their buying decisions online. Competition …
So, you’ve attracted and enticed a customer all the way into purchasing your product! They’ve clicked “Complete Purchase,” and you’re preparing to ship out their …
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