Lifecycle Marketing

What Is Lifecycle Marketing? [How to Acquire, Activate and Retain Customers to Maximize Profits]

Picture this: Instead of spending all day chasing new customers with expensive social media ads, you spend your time developing new products and watching orders …


14 Email Design Best Practices to Maximize ROI [With Examples]

There is a lot more to email than automation and segmentation (even though we are HUGE fans of both). One crucial part of email marketing …

How to do a giveaway

How to do a Giveaway to Grow Your Subscriber List

A robust email list is a marketer’s best weapon. You could have the best branding, outstanding products, and incredible content — but if you don’t …