Lifecycle marketing focuses on engaging with customers throughout their entire buyer’s journey. Increase revenue by converting and retaining more customers.
Almost every holiday is a marketing opportunity for ecommerce stores. Valentine’s Day is close behind Christmas when it comes to gift-giving, so don’t miss out …
Customer loyalty and customer retention are often the most overlooked aspects of a digital marketing strategy. Not only are loyal customers more valuable than new …
Congratulations on making it this far in guiding a customer through their journey. So far, you’ve attracted prospects to your website with SEO and paid …
Our last article shared lead generation tips for getting people to your online store and enticing them to provide their contact information for future communications. …
As you know by know, acquisition is the first stage of lifecycle marketing. Acqusition can be broken down into two more phases: traffic generation and …
In our definition of lifecycle marketing, we mention how lifecycle marketing aims to engage with customers throughout the buyer’s journey. But who has the time …
We talk a lot about customer relationships and how to build those relationships with email and SMS. But too often, email and SMS marketing is …
Everyone knows that Black Friday is one of the busiest shopping days of the year. But how do you break through the news and stand …
Picture this: Instead of spending all day chasing new customers with expensive social media ads, you spend your time developing new products and watching orders …
Strong customer retention is one of the core components of a successful ecommerce brand. If you’re always chasing new customers and ignoring your loyal customers, …
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