How To Apply Lifecycle Marketing For Business Growth
Lifecycle Marketing

How To Apply Lifecycle Marketing For Business Growth: Digital Summit Recap

Hundreds of marketing professionals gathered in Denver at Digital Summit to learn and share innovative ideas and best practices for the digital world. While there …

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Strategy

What to Know About Starting a Food Brand in 2022 [Webinar Recap Part 1]

The direct-to-consumer food business is exploding. The global packaged food market reached $1.9 trillion in 2020 and is expected to grow at an annual growth …

Lifecycle Marketing

5 Tips for Writing Better Shipping Confirmation Emails (With Examples)

So, you’ve attracted and enticed a customer all the way into purchasing your product! They’ve clicked “Complete Purchase,” and you’re preparing to ship out their …

Ecommerce

[Webinar Recap] The Future of Commerce: DTC vs. Retail With Amy Calhoun Robb

To state the obvious, commerce is changing. In 2020, over two billion people purchased goods or services online. Just five years ago, that number would …

Ecommerce

How to Improve Ecommerce Retention and Maximize Marketing ROI [5 Strategies]

Customer loyalty and customer retention are often the most overlooked aspects of a digital marketing strategy. Not only are loyal customers more valuable than new …

Lifecycle Marketing

Turning Prospects into Buyers with Ecommerce Conversion Rate Optimization

Congratulations on making it this far in guiding a customer through their journey. So far, you’ve attracted prospects to your website with SEO and paid …

Lifecycle Marketing

Turning Window Shoppers Into Purchasers With Lead Nurturing

Our last article shared lead generation tips for getting people to your online store and enticing them to provide their contact information for future communications. …

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