Email is the most cost-effective marketing channel for online businesses. Achieve increased brand awareness and higher conversion rates with effective email marketing campaigns.
If your open rates aren’t where you want them to be, you might be ignoring one key element of your marketing emails: the email preheaders. …
The holiday shopping season, starting with Black Friday and Cyber Monday (BFCM), is the most lucrative time of the year for online sellers. And with …
Tracking and measuring the effectiveness of your email marketing campaigns is essential to creating a data-driven lifecycle marketing strategy. If you’re just making assumptions about …
If you’re not sending birthday emails as part of your broader lifecycle marketing strategy, you’re missing out on a huge opportunity to increase sales and …
If you’re looking to acquire new customers and engage with past customers, there’s no better time than a holiday. Whether it’s a mainstream holiday like …
Email might seem old in 2021, but it’s outlasted countless so-called email killers and continues to be one of the most effective marketing channels for …
As the end of summer quickly approaches, opportunistic marketers have the opportunity to freshen up their email campaigns by adding a back-to-school slant. During this …
In case you need a reminder: email marketing is wildly effective. In fact, it’s the most effective form of marketing for ecommerce stores. But sending the same emails to …
Gone are the days of running out of things and dashing to the nearest store last minute. Today, people subscribe for a vast amount of …
What if you never had to send a welcome email again? What if all your regular emails were personalized and sent at exactly the right …
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