Cancellations and returns are inevitable. Thanks (or no thanks) to online giants like Amazon, it’s become the norm for ecommerce stores to allow people to …
Revenue share, or rev share, is a business partnership between a marketing agency and a client in which the agency is paid in a way …
In case you need a reminder: email marketing is wildly effective. In fact, it’s the most effective form of marketing for ecommerce stores. But sending the same emails to …
Gone are the days of running out of things and dashing to the nearest store last minute. Today, people subscribe for a vast amount of …
Nothing sinks a marketer’s heart more than seeing emails lying unopened in their subscribers’ inboxes. Falling open rates and rising numbers of users unsubscribing can …
Chock-full of features and easy to use, Shopify is one of the world’s leading ecommerce platforms. All sorts of businesses, from SMBs to big brand …
Too many ecommerce stores focus their precious time, money and energy chasing new customers instead of capitalizing on their existing customers. Experienced marketers know that …
What if you never had to send a welcome email again? What if all your regular emails were personalized and sent at exactly the right …
Product descriptions are the sales copy on your product pages. They’re the blurbs that explain your product, help the shopper see themselves using the item …
There’s nothing more frustrating than an almost-sale. A transaction that nearly happened, but then… poof. Nothing. Visitor clicks “X” and leaves your site without making …
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